TVR 070 Class Notes
Unit #13, Writing for the Web.
While not used in the examples of radio and TV station sites in the last unit, the trend in Web design is to have a "splash page" which is usually restricted to about 500 by 800 pixels so that it can be viewed in its entirety on a plain vanilla home computer. Some splash pages have only a single button to take you further into the site, but more commonly they use tabs or buttons to allow the visitor to select from several options such as products, customer service, technical specifications, etc.
The Dept. of Electronic Media site uses what is essentially a splash page and it seems to function pretty well from comments we have gotten from students.
The fundamental power of the Web is the ability to link different types of information, often residing on servers thousands of miles apart, in a manner that is transparent to the user, who can choose his or her own path. It is by far the most interactive form of mass communication, and working with the designers, writers can help direct the surfer down the paths we choose.
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